Business Names - Don't Pick a Flash in the Pan, Choose a Name With Long-Lasting Appeal

In the late 1950s and 1960s, new electronics boom meant that companies like to include tron or Tronics in their name . Thus, there is a Transitron , Kontron and Supronics . It is also the height of the space age, so companies gave themselves the name that embodied the Zeitgeist, like Hydro-Space Technology and SpaceAge control .

for high-tech entered the language in 1960 and so we saw the company was founded in this decade called Hi-Tec and Tech data . Until now they have computers installed in the company, therefore, names such as Comp-U-Card , Compugraphic and CompuServe .

company names containing the gene has the spirit of the 1980s with emphasis on biotechnology: Genentech and Angeni are examples.

1990 was the era of dotcoms and Internet company, which is incorporated in the new company name for example: Netcom and Broadcast.com . In a letter to e is the symbol of an era: eBay , EPOX , eMachines . By the beginning of a new millennium, we all care about the planet and the carbon dioxide emissions, hence the ubiquitous eco in the name of the time, for example, EcoDuro , Ecoplay . In a letter to and summarizes this modern brand with too many decades iPod and iPhone . Companies jumped on the bandwagon and give it names like I-Agent , iCharts and I-DATA Resolution .

If you set up business and is now called Videotronics or SpaceAge solution , and will be considered quaint and outdated. Companies that are successful the first pick on new trends. Those who come along later, looking tired and unoriginal.

If you plan to stay in business for awhile you will want a name with longevity and long-lasting appeal, so you do not choose a name that is too difficult to identify with this point. It is difficult to know whether it will go out of fashion, but one tip is to think of current fashions and preoccupations. If you are around a dozen years, it is very likely to have passed their sell by date of ten years from sada.Ime such as Fast Cash or Instant Millionaire may correspond to the current morals and values​​, but greed may have gone out of fashion in several godine.Isto applies to all tender include words such as smallpox, Ashram or mystical word. Of course, if your business-wicca, yoga, or fortune-telling you about these words will always be in fashion in your niche and your audience. Keep in mind that we live in a celebrity culture these days, a celebrity is usually a short vijeka.Riječi hot, X Factor, a supermodel are ubiquitous now, but it can not last longer than any Z-list wannabes of today's reality television show.